Whakapono: Behind the Weave

Whakapono: Behind the Weave
This blanket design reflects the power of whakapono. It is a testament of trust, of unwavering commitment, commemorating the faithful heart and its steadfast devotion to believe in what the eyes can not yet to perceive.
 
whakapono ~tia
belief, ideology, doctrine, believe, trust
The firm idea that something is correct, true and real. A person's beliefs originate from their culture, from their religion, from their family and from their wider living environment.
 
Drawing upon the traditional craft of tāniko (finger weaving, embroidery) to decorate the central body of this design, this detailed art form sees each thread precisely woven to produce an ornate textile—bold in design and colour. This design captures the immense value of whakapono as a treasure, proudly portraying our steadfast faith, as a medal of honour, a testament of loyalty and devotion.
 
The side borders of this design retell the story of innumerable Māori flags of the 1800’s that echoed a prophecy of the sun, moon and star presented together upon a red dawn, as a symbol of victory. During battle, should the flag fall and Māori lose the day, the emblems adorned upon their fighting flags served as a cue for hope. The sun, moon and morning star upon a red dawn enlivened and awakened the party to fight to victory.
  
 
The equal-armed cross is an ancient symbol for the sun, the crescent moon and star reflect constancy and permanence. Our mountains, land and sea, the sun, moon and stars, ever present and enduring. As sure as the sun will rise in the east, as sure as my mountain will still stand in its light, we will embody an ever-evolving capacity for whakapono.
 
He kura te tae
Kura (red) is traditionally a cherished colour, divine in nature. There are narratives associated with our connection to the supernatural, with forces of creation. The word ‘kura’ also denotes a treasure, knowledge itself and the practice of learning. We’ve imbued this colour across this collection to reiterate our belief and faith as a sacred and revered practice. From a design perspective, the choice of kura-coloured thread is a nod to another permanent phenomena signalling change and hope - the red dawn of the morning.
 
Faith without action is fruitless and the design intent for this blanket is to reflect whakapono as a principle of action and power. Whenever we exercise our belief, our whakapono, we inspire courage and determination to take purposeful action towards creating a reality we aspire to achieve.
Ngā wai koiora: Behind the weave
Te Whārua: Behind the weave
Paerangi: Behind the weave
Personal musings from our Creative Director